Artificial Intelligence (AI) is changing the way we run advertising operations. According to Salesforce, 60% of marketing leaders believe AI can help them run ...
From product enhancements, director visits to Salesforce certifications, February has been another busy month for all at ADvendio. Here’s what we have been up ...
Publishers are struggling to control the different price rules behind their entire ad inventory. That is why ADvendio has introduced the dynamic pricing feature. ...
This March Digiday will host two of the biggest events in the publishing and advertising industry. At the Digiday Publishing Summit Europe in Milan, you ...
In such a dynamic media market, strong leadership is highly important for digital ad sales. Without the right vision and guidance, it’s likely that ...
March will be an exciting month as Digiday hold their annual publishing summit in both Europe and North America. This year’s publishing summits will be ...
Ad operations have seen a significant increase in digital advertising sales investment. According to eMarketer, digital ad spend will continue to rise to $129 ...
Let’s face it: managing digital ad operations isn’t easy. In our previous article, we dealt with challenges to ad sales efficiency but efficiency at ...
