Our 2024 roundtable experts have been seeing the industry’s quest for alternatives for a while. Cookie deprecation, big tech companies getting sued for antitrust ...
Connected TV is continuously growing in importance, emphasized media industry experts in our 2024 roundtable (which resulted in this report). Other industry data supports ...
If you’re in the media industry, you probably live and breathe your audience. How else would smart publications drive wildly successful content, products, and ...
If you’ve been feeling like shrugging cookie deprecation off and saying it won’t really happen, we get it. Google initially scheduled it for 2022 ...
It’s (probably) happening really soon. Following Mozilla’s Firefox and Apple’s Safari, Google plans to continue its journey toward third-party cookie deprecation in 2024 in ...
If you’re seeing CPG profit margins drop in your supermarket chain, while feeling misunderstood by your consumers, who keep trying to lower the price ...