7 Gaps in Ad Sales Management for Streaming Media

The world of streaming media is always changing and the future belongs to publishers with control. According to PwC, as technology improves, the lines between ...

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8 Steps to Manage Programmatic Ad Issues in the Travel Industry

Publishers in the travel sector work at a complex and varied industry, reaching across multiple markets to satisfactorily meet customer needs. Ad operations professionals ...

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Quick Guide: 7 Ad Sales Management Software Tips for Real Estate

Managing an advertising inventory in the real estate industry is anything but easy. The online, print and out of home ads that realtors must ...

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5 Point Checklist for Ad Sales Success in Streaming Radio

In many ways, streaming radio is still seen as a new frontier for advertisers and publishers. Only recently have larger advertisers tested the waters ...

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7 Trends Shaping The Future of Programmatic Advertising for Streaming Media

The rise in programmatic advertising is no surprise to anyone working in the ad sales industry. According to eMarketer, an estimated four out of every ...