As we continue to operate as normal with a hybrid approach across a number of our offices with employees, September was a busy month.
Our Global team meeting went online again with many attending from home office while there were a number of new product updates to the first of many face-to-face meetings with our EMEA based customers.
Here’s what we have been up to this month:
ADvendio 2021 Global Team Meeting
As we head into Q4, we held our quarterly global team meeting with all of our offices and colleagues in Chile, Germany, Ireland, France and the UK.
This meeting touched upon key updates and goals from all our departments along with discussing long term plans for ADvendio including:
- ADvendio’s 2021-2022 goals for global expansion
- Improved cross-departmental alignment to ensure increased growth
- Enhanced focus on customer satisfaction and customer success
- Establishment of ADvendio partner program to enable improved partner initiatives
- The continuous development of new features and capabilities to our ad management software with the importance of programmatic & self-service capabilities for 2022
Globally Growing Team
We are delighted to announce that we have expanded our team at ADvendio Ireland and Chile. Our new hires in Ireland include Mark Cronin, new Senior Strategy Manager and Swapna Devalapalli, Quality Assurance Engineer. While Matías Varga, Software Developer; Hernán Herrera, Junior Software Developer; Luis Arcos, Technical Account Manager and Enrique Baranda, Project Manager, join our Chile Office.
Welcome to the ADvendio team!
ADvendio Resumes Face-to-Face Customer Meetings in Europe
After almost 18 months since the outbreak of COVID-19, we at ADvendio were delighted to be back visiting our clients in person again for the first time following the pandemic. Robert Varga, Head of Sales EMEA & APAC, and Maria Gracia Gomez, Account Manager, were pleased to meet with customers and partners throughout their European trip covering Spain, France and Germany.
We caught up with Maria to see how her trip has been going: “It’s been so great to be able to enjoy a coffee and catch up with customers again, they’ve been so welcoming. I think neither me or our customers have realized how much we’ve missed human interactions in the last 18 months. We are happy to be back and we are already busy planning our next customer visits!”
Chile and Germany Office Gatherings
With offices closing during the first quarter of 2020, interpersonal relationships among our global teams were certainly missed. Hence, our teams in Chile and Germany made an effort to meet with peers and colleagues face-to-face again by having a great time together in Concón, Chile and Hamburg, Germany. Here are some pictures of these events.
New Product Enhancements
At ADvendio, our customers are our highest priority. Therefore we make continuous optimizations and enhancements to our ad management software as we focus on improving the user experience and integration with leading ad servers and ad exchanges.
Our latest features and enhancements include:
With the release of our new Creative Upload process, we created additional features to further prepare your Campaign Items for delivery within ADvendio. This version includes a brand new UI for the creation and reuse of creatives as well as the support of submitting image creatives to Google and Xandr.
Enhancement to Programmatic Data Processing From Xandr
Several improvements to the handling of programmatic data imported from Xandr and GAM have been implemented to provide a better overview of your products’ performance. Within ADvendio, the enhancement ensures clearer and more detailed reporting on external data. Providing all the info you need to exactly map data within ADvendio against the programmatic advertisers you have in Xander and GAM.
Up-to-date Ad Server Gateway APIs
Customers can trust that ADvendio will always be running the most recent version of all available ad server APIs. To view the full list of API & service versions used by each ADvendio release please check our Interface Version Control overview. When you or your system administrator upgrades your ADvendio system to the latest version, the distribution of up-to-date ad server APIs happens automatically.
This month we have implemented the latest version of Google Ad Manager, meaning that ADvendio is now using v202108 of Google Ad Manager API.