Javiera Fernandez joins the ADvendio global sales operations team as a Junior Sales Operations Analyst, where she will be working closely with our EMEA & North American Sales team. Javiera started out as an English teacher, but pivoted into Sales Enablement, which has led her to her new role with ADvendio. We are excited to welcome her to the ADvendio team.
Recently, we caught up with her to learn more about the journey that has brought her to her new role in ADvendio.
Tell us about your background.
My career started in the classroom. As an English educator, I worked across both language institutions and universities, teaching everyone from young children to adults. Along the way, I specialized in helping professionals across industries master the language tools they needed to succeed in their careers.
A few years in, I made an exciting pivot into Sales Enablement. That transition opened the door to the broader business landscape, allowing me to build experience in market research, operations, and expert interviewing.
What is your job title, and what will you be focused on?
As a Junior Sales Operations Analyst, my focus will be on helping the sales team troubleshoot any issues they could come across in the platforms they use for their workflow, keep data clean, and help them with any type of process they think could have any improvement.
Do you speak any additional languages?
I speak both English and Spanish.
Why are you interested in sales development?
I’ve found that working in sales enablement teaches you an incredible amount about how different industries operate and constantly change. Staying ahead of what these markets need forces you to keep developing your research skills, while also training you to truly listen to and understand your prospects. In my experience, this balance prepares you to thrive in almost any business area because it teaches you to think outside the box by default.
How do you think your previous experience has prepared you for your role with ADvendio?
I think my experience across different stages of the sales process gives me a broad view of what is needed from start to finish. I understand the daily pressure sales reps face and the importance of always having their data and tools ready to use. My goal is to help find solutions that support sales velocity while minimizing administrative pain points for the team.
What expectations do you have for this new role in ADvendio?
I am excited to begin this new chapter with the ADvendio team. My primary goal is to refine my expertise in sales operations while discovering innovative methods to empower our account executives. I look forward to combining my experience to help the sales team achieve their goals and developing a comprehensive understanding of how our global business works
