The ongoing partnership will continue to strengthen workflow and drive operational efficiency across sales, product management, and campaign delivery teams for VMN
New York, NY, March 26, 2025 — ADvendio, a leading omnichannel advertising management platform, and VMN Media, the leading publisher of specialized business content in the Netherlands, today announced the renewal of their multi-year strategic partnership. Since joining forces in November 2020, VMN Media has seen significant improvements in product and inventory management, sales process optimization and enhanced analytics.
“We are thrilled to continue our partnership with ADvendio,” said Li’ao Wang, CPO and CTO at VMN Media. “Over the past few years, ADvendio has played a key role in optimizing our sales process and ad delivery sales. The Media Campaign feature has been a highlight for us, making it easy to set up complete campaigns with accurate product details. We’re able to track the campaign’s progress, adjust as necessary, and ensure its success. As we move forward, we are excited to continue optimizing our media campaign management to enable data-driven decisions and adjustments.”
Following a successful, multi-year engagement, VMN Media has seen an increase in sales and campaign management processes within its network. Utilizing the ADvendio platform, VMN Media can easily automate key tasks, while significantly reducing internal communication needs. ADvendio’s Salesforce powered omnichannel advertising platform allows for a seamless integration in an all-in-one solution, making it easier for users, like VMN Media, to manage both sales and supporting departments in one place, receive enhanced process clarity and experience reduced operational complexity by automating tasks like newsletter advertisement placement.
“We are honored that VMN Media has chosen to continue its partnership with ADvendio,” said <NAME> ADvendio. “As digital advertising continues to evolve, marketers need predictive solutions to execute campaigns seamlessly, while also anticipating market shifts and consumer behavior. The ADvendio platform is built specifically to address these challenges, helping companies, like VMN Media, streamline their process and drive growth. We look forward to helping VMN Media unlock even more opportunities for growth and efficiency as they continue to scale their operations.”
The ADvendio platform is a 100% native out of the box solution, built and operated on Salesforce, to simplify media buying and ad sales. It automates and centralizes campaign management elements including CRM integration, omnichannel sales solutions, media buying tools, programmatic, campaign and inventory management, order management, billing, invoicing and accounting, and provides for advanced analytics.
ADvendio network includes ABC Startsiden, Aller Media, Ad Results Media, Village Media and Kurier Digital.
For more information on ADvendio, please visit www.ADvendio.com.
About ADvendio
ADvendio offers comprehensive management software solutions for omnichannel advertising, providing broadcasters with the tools they need to streamline their operations and enhance their advertising sales strategies.
About VMN Media
VMN media is the largest B2B media company for professionals in the Netherlands. They ensure that working Dutch people progress, always continue to learn and are up to date on all the ins & outs in their field.