Retail Media Revolution:
Brand Power, Curated Ads, and First-Party Data

retail-media-revolution-ebook

As retailers navigate the dynamic landscape of retail media, maintaining a strategic edge is imperative. Understanding the prospects, challenges, and opportunities within retail media is paramount for retailers seeking to stay ahead.

Delving into this transformative realm, this eBook explores the influential power of brands, curated advertising, and the untapped potential within first-party data.

Read this ebook to learn about:

  • Retail media: unlocking the power of the brand
  • Consumer demands for curated ads from trusted brands
  • Unlocking the value of first-party data
  • The store is now the most impulsive shopping channel for 54% of UK consumers
  • The prospects for retail media

As the advertising industry continues to evolve due to digital transformation, cookie deprecation and technological advancements brands must re-evaluate how they advertise to their target customers.

This ebook takes a look at the retail, media, classifieds and out-of-home industries where ADvendio's solution has been successfully implemented.

Read this ebook to learn about:

The digital transformation of the retail media industry
How cookie deprecation is changing the media industry
A guide to online classified advertising
All the basics you need to know about out-of-home advertising

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