dmexco ’13 review: ‘connect, automate, grow’
Thanks for the visit! These were our topic highlights at this years’ dmexco.
This years’ dmexco broke its own records – again. 742 exhibitors and 26,300 visitors were part of the leading international expo and conference for the digital industry.
Our team was excited about the interesting conversations with new and existing contacts and the possibility to present ourselves on this leading fair. For ADvendio it was all about the leading topics connect – automate – grow:
- connect was devoted to the ‘connect’ project which was presented by AGOF e.V. in cooperation with ADvendio. In a seminar, interested publishers learned more about the standard interface and watched the efficient exchange process in ADvendio. You can find the connect video here.
- automate showed our customers how adops and finance can be automated with a direct ad server connection and thereby increase productivity and efficiency.
- grow explained ways to increase advertising businesses by uncovering and tapping potential and thus avoiding lengthy and complicated processes.
Familiar and new faces, interesting conversations and informative lectures characterize the dmexco every year. Therefore ADvendio is already looking forward to the next dmexco that will be held September 10 & 11, 2014 in Cologne.