Self-Serve

Our Guide to Salesforce-Native Self-Service Advertising Platforms

The traditional media sales model is hitting a wall. For decades, the industry has relied on a “high-touch” approach for every transaction, meaning a simple ...

Why a Self-Serve Ad Platform is a Win-Win for Everyone

Why advertisers and publishers love self-serve Creating a self-serve ad platform isn’t just a nice-to-have any more—it’s one of the smartest moves publishers can ...

Q&A with Matt Rohrs on the Opportunity for Media Companies to have their Own Self Service Solution in 2025

Matthew Rohrs, Sales Director based in NYC, is focused on traditional publishing and retail media clients. He started his media career on the agency ...

The Changing Role of Self-Service Advertising

With the resurgence of direct advertising, self-service models now focus on empowering the advertiser/publisher relationship instead of replacing them. The Return of Direct Sales ...

How Self-Service Advertising Platforms Enhance Time Efficiency for Advertisers

Self-service advertising platforms have become a game-changer for advertisers, marketing professionals, and business owners. These platforms offer a streamlined approach to managing advertising campaigns, ...

ADvendio’s Spotlight: Top 4 Self-Service Portal Use Cases

Self-service portals are an innovative way to exchange information and successfully communicate with people that are critical to your business operations, such as customers ...

5 Answers to the Most Common Questions About Self-Service Advertising

As the digital world continues to evolve, advertising has become more prevalent across more touchpoints with consumers. Businesses have adapted quickly to the increasing ...

Increased Adoption of Self-Service Advertising Platforms into 2022

Due to office closures, employees working from home, and the need to be more efficient in order to focus on critical business activities, organizations ...

Self-Service Advertising: All You Need To Know

In recent years, “self-service advertising” has become a popular buzzword. Simply put, self-serve advertising is any sort of advertising in which the advertiser manages ...

Self-Serve Ad Platform in Salesforce for Publishers & Agencies

In today’s market publishers, and agencies of all sizes are struggling with the profitability and efficiency of their ad sales process. Many of the ...