Browsing category:
Publishers
5 Benefits of Ad Inventory Management Software for Publishers
Advertising inventory management software is not a new concept. However technological advancements in the advertising industry over the past 10 years have added so ...
Top Digiday Publishing Summit 2019 Speakers at Milan & Vail
This March Digiday will host two of the biggest events in the publishing and advertising industry. At the Digiday Publishing Summit Europe in Milan, you ...
8 Must-see Sessions at Digiday Publishing Summit Events 2019
March will be an exciting month as Digiday hold their annual publishing summit in both Europe and North America. This year’s publishing summits will be ...
8 Advertising Operations Technology Trends for 2019
Ad Operations in the media industry are constantly evolving due to technical developments, a shift in consumer opinions and demands, along with new regulations ...
Ad Sales Software: 9 Key Management Features for Magazines & Newspapers
We’ve seen that newspaper and magazine publishers face many management challenges in optimizing processes and workflows to meet their evolving needs with ad sales ...
Q&A: Ad Management Consultant Marlene Vicaire on Digital Transformation
If managing ad operations in publishing and media companies is quite an endeavour, so is implementing new software solutions where people in sales, planning ...
Google DSM Deprecation: 7 Ad Booking Issues to Check on Your OMS
With the end of DoubleClick Sales Manager (Google DSM) fast approaching, the heat is on to find a suitable replacement. The time it takes ...
7 Ways to Ensure your Google DSM Replacement Option Is the Best Fit
With Google Doubleclick Sales Manager’s announced sundown date set of July 31, 2019, the time to jump ship is quickly approaching – and this ...
How to Prepare for DoubleClick Sales Manager Deprecation
In mid-2017, Google quietly let the word out: DoubleClick Sales Manager deprecation is near. After years of supported use, July 31, 2019 will be the ...- 1
- 2