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dmexco ’13 review: ‘connect, automate, grow’

Thanks for the visit! These were our topic highlights at this years’ dmexco. This years’ dmexco broke its own records – again. 742 exhibitors and 26,300 visitors were part of the leading international expo and conference for the digital industry. Our team was excited about the interesting conversations with new and existing contacts and the […]

25 Sep 2013

OVK connect integration

See connect, the new German standard interface for publishers and agencies, in action. In order to optimize the processes for agencies and publishers in Germany, the OVK (Online Vermarkterkreis), initiated the project “connect”, which standardizes the exchange of offers and orders technically and procedurally. In cooperation with the AGOF, ADvendio shows in this video how […]

24 Sep 2013 presents OVK connect integration at dmexco

Learn more about the standard interface for efficient media management at Online Ad Summit & dmexco in Cologne. The advertising industry transitions from analog to more digital services and, consequently, also the forms of selling advertising changes. Complexity and time & cost pressure continuously increase for premium inventory selling, so that the (direct) programmatic sale […]

13 Sep 2013