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Easier Ad Management: Streamlined business processes in the online ad industry

Premium ad serving provider Smart AdServer and the Salesforce-based business solution connect via interface Sales & Order with Ad Operations. Thus publishers and ad networks manage their customer, campaign and order management efficiently and without process interruption. Berlin / Hamburg, August 29, 2012 – The premium ad serving provider Smart AdServer and with […]

29 Aug 2012

Smooth Ad Management: Key Value Targeting within

Enhanced Connection between Sales and Ad Operations! Geo, time and browser/OS targeting settings are now supplemented by key value targeting. If you enter criteria such as age and gender during the media configuration, this data will be submitted to your ad server when you request an availability forecast or book your campaign. Imagine even sales […]

23 Aug 2012