Readers of this blog may have noticed that it was calm in the past months. The reason is simple: Beside several major projects we have deveoloped a standard solution for online advertising and are at the moment in the final developing phase of our force.com application called ADvendio.

This application is specially designed for the small and midsize companies in online advertising industry. It empowers marketer to create and manage customer campaigns with associated products and placements, generate quotes with all relevant (discount) calculation. Additionally you have the possibility to connect your own ad-server with ADvendio. Chosing this automated process of adserver integration you are able to import your existing products, check your ad-server’s inventory and much more.

Customers will need no further IT infrastructure as ADvendio is based completely on the force.com cloud infrastructure. All integration will be done on Avendio’s proofed and certified middleware. We will start with supporting Doubleclicks DART and will add further ad servers depending on demand.

A thirty days trial will be offered so decision makers can fully test if the application fits their requirements. Parallel to the publishing of ADvendio on AppExchange we will rebuild this page and provide further information.

Our vision is to democratize online advertising sales as salesforce.com did it for CRM globally!